What is Freshpaint?
Freshpaint bridges patient privacy and digital marketing by safeguarding sensitive data, ensuring HIPAA compliance across websites and entire marketing stacks. It facilitates secure data transfer while controlling the flow of HIPAA-regulated information to third-party marketing tools, enabling modern analytics without compromising patient confidentiality.
Why use Freshpaint?
Freshpaint ensures none of the eighteen HIPAA identifiers are shared with tools like Google Analytics, while still providing comprehensive reporting to measure performance effectively.